thank you once again for your thoughtful comment. I started today feeling rotten and overworked - then I read this article by Penelope Trunk. The bottom line of the article was that without friends the money doesn’t mean as much. So I went to work with expectations of something better than yesterday, and sure enough, I was right.

I’m just back from my consultancy area branch meeting having recieved confirmation of a raise, and a confirmation of the power of good intentions and a heap of elbow grease - I can make BlogFuze work. The great thing about Facibus On Blogging is that it has taught me a lot - I have a heap of articles that I can re-use and build upon.

I like the idea of the Art of Focus - there are some analogies to physics there that fit nicely with niche blogging.

Thanks once again,

Best regards, Andrew

It still seems to me that the confluence of luck, viral lightning, good marketing and the requisite hard work means that the payoff is chancy. And - it’s kind of a second law of thermodynamics thing - your effectiveness with that last factor decreases the more thinly you distribute your work.

There’s probably a sweet spot somewhere, where you have enough breadth of coverage to catch the right trend, but also have limited & focused yourself enough that you can give due diligence to all of your endeavors.

Good luck!

thank you for your comment, and thank you for your concern. It is something that only a friend would say, and I appreciate it
I know that starting another blog when I don’t have time to feed the others that I have sounds like total insanity. In this particular case, there is a method to the madness - I’m trying to get more niche-specific with a couple of blogs that I can support and get rid of the rest at a profit. With BlogFuze my evil plan is to find a niche (and thank you for your entry!) and take it to its logical conclusion - either it is something that I can see myself doing for the next few years or I’ll sell it - in talking about the blog, the domain name itself becomes more valuable, let alone the blog as a separate entity. I’m doing the same with the canberrablog.org and canberrablog.net names - I’m interested in how the real estate “flipping for profit” concept works with blogs.

Does that make sense? If not, please let me know, because maybe it is something that I need to think through more myself.

Best regards, Andrew

Maybe you could consider consolidating some of your existing blogs onto it rather than trying to spread yourself just that much thinner.

That said, to me, the name fuze seems to be representative of electronic media marketing. I’m thinking of viral ideas and trend explosions, like Seth Godin and other marketing gurus talk about, but it can really be a very broad area.