The Changing Face of Blogging

There is a wonderful article on Ungeek It on the changing face of blogging. Gartner says that blogging has or will shortly peak, and technorati’s statistics show that inactive blogs number in the tens of millions.

In the Ungeek It article, Jeri says that blogging is not dying - it is changing. I agree. The bloggers are still out there - Jeri works with a bunch of them, and so do I. Blogging amongst my consultant friends is growing - sometimes done as a release, and sometimes as a means of establishing thought leadership in their respective fields. Perhaps it is the motivation that is changing as more people come to see the professional benefits in both making money directly from blogging and using it to promote a services business or a product.

I think that the millions of inactive blogs are due to people not learning to slay the blog monster - that is, they lose heart and therefore lose interest.


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2 Responses to “The Changing Face of Blogging”


  1. 1 Jeri (20 comments.)

    Thanks for the link! :)
    Ironically - in the day following that post, two more of my colleagues, one of which was on my ‘don’t have time or inclination’ list, approached me and shared that they had started personal blogs - one to document a home remodel project, and the other to share childrens’ news & photos with distant family.

  2. 2 AndrewBoyd (224 comments.)

    Hi Jeri,

    you are welcome, thank you for your comment :)
    I think that there are a lot of different motivations for blogging - and that people should blog at their own pace. Everyone has something interesting to say, and blogs are a great channel for Just Doing It.

    Best regards, Andrew

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